Building & Managing Citations
Having more online business listings and citations than you competitors is one of the key factors for Local SEO map pack ranking. These business citations can be backlinks from major aggregators like Yelp, local business directories, or industry specific associations. They can also come in the form on linkless company mentions on social media, forums & discussion boards.
Contact us today to perform a citation analysis and we’ll let you know how you stand in terms of your own citations, and your competitors.
Citation Management Request A Citation Management Quote
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Importance of Citation Relevancy
While having a lot of citations is the goal, ensuring that all of the information in your listings is accurate and consistent is just as important. Using varying business names, address formats, phone numbers and emails can make search engines like Google, Bing & Yahoo unsure where and what your business is about, and this uncertainty translates into lower ranks. All citations built by Aidan SEO are hand-picked and manually built, ensuring relevance – whether that be a location specific citation or a industry specific citation.
Higher Local Rankings
Relevant backlinks from business directory listings help increase your organic Google rank for local search phrases that your customers are
Increased Map Pack Visibility
Unique local content to increase the number of relevant search phrases your website appears for.
Maximum Industry Exposure
Relevant business listings and citations give you a presence on industry and geographic based directories, exposing you to more customers.
More Leads And Customers
Grow your company while maximizing your return on investment.
SEO Case Studies
Top 3 & Page 1 Ranking for Competitive Keywords
Lead Generation Link Building Organic Traffic SEO Ranking SEO
600% Increase in Organic Keyword Coverage
Lead Generation Link Building Organic Traffic SEO Ranking SEO
69% Of Digital Marketing Revenue Share from SEO
Lead Generation Link Building Organic Traffic SEO Ranking SEO
What Are Online Business Listings And Why Consistency is Important
Business citations online are mentions of your company name, address, and phone number on another website. If you take it another step further and have a link added to your website, that citation then contains a backlink, which is especially helpful. Business citations help search engines like Google, Bing & Yahoo determine authority websites for every industry with their corresponding keywords and search phrases.
While having a lot of citations is the goal, ensuring that all of the information in your listings is accurate and consistent is just as important. Using varying business names, address formats, phone numbers and emails can make search engines like Google, Bing & Yahoo unsure where and what your business is about, and this uncertainty translates into lower ranks. All citations built by Aidan SEO are hand-picked and manually built, ensuring relevance – whether that be a location specific citation or a industry specific citation.
SEO Client Testimonials
Citation Analysis & Clean Up
All link building services offered by Aidan SEO are considered “white hat” backlink building, which essentially means building backlinks that won’t put at risk for a Google manual penalty or algorithm update penalty. For local businesses, many of these links can include niche directories which cater to either an industry specific or location specific audience. Our content syndication technique used in our content marketing services also helps with back-links by making it accessible on other sides in difference formats.
We also perform genuine manual outreach to get links from relevant bloggers, influencers, and publications. We determine our link building strategy after we first do a competitive analysis of your top search engine rivals, so our exact approach varies case-by-case.
Paid Directories & Business Citations
There’s a lot of fear-mongering in the SEO world when it comes to “paid links”. While it’s true – paid backlinks are frowned upon, there’s always an exception to the rule. In this case, many higher end directories like Chamber of Commerce charge a fee to get listed or to have a website link added to your listing. During our curation process of gathering potential citations for you business we set aside all paid directory listings as additional backlink building opportunities once all free directory listings have been exhausted.
